[To know more about iBeacon tech applied to Retail & Marketing, feel free to download my white-paper titled “iBeacon-Bible” from http://www.gaia-matrix.com]
In this Post we have two roles, the Shopper and the Retailer (…I’m the Retailer…).
The Shopper installed my iBeacon-enabled branded App on her smartphone and registered using her loyalty-card – therefore my App knows who she is; in particular the App will be able to leverage three fundamental categories of very valuable information Continue reading
Android and iOS have different behaviours regarding iBeacon technology: feel free to download my infographic to know more.
To download it, Continue reading
iBeacon technology allows precise, contextual interaction/engagement and indoor geo-location for mobile devices.
I’ve been working on this valuable technology since December 2013, and I am very impressed: there are a lot of valuable potential business applications – especially in Retail, Marketing, Logistics, etc.
iBeacons Bible 2.0
I’d like to share my knowledge about iBeacons, so I am freely releasing my updated “iBeacon Bible 2.0” Continue reading
Even if in the recent WWDC (Apple’s World Wide Developer Conference) iBeacon tech was a bit neglected, it doesn’t mean that Apple don’t believe in this awesome technology.
Actually, quite the opposite – they just published Continue reading
News from recent Apple WWDC 2014: apparently Apple added a new functionality in iOS 8 that shows Continue reading