[Preview#13] About customers’ personal information…

RetailConsumers are becoming every day more and more privacy-sensitive and are worried regarding how their personal information is treated.

At the same time Continue reading

[Preview#12] iBeacon technology for retailers…

RetailThink about a technology able to beam advertisements to people’s smartphones at the precise moment they are standing, for example, in aisle nine, wondering which brand of sneakers to buy Continue reading

Retail outlook for Western Europe according to eMarketer…

Here you are the Retail outlook for Western Europe according to eMarketer… Continue reading

[Preview#11] Omni-channel complexity and costs in retail…

RetailDear Retailers, beware, going omni-channel PROBABLY have positive impacts on sales and profit, but SURELY adds a lot of complexity and increases costs.

Let’s talk about complexity first, then we’ll get into the details of the cost business model. Continue reading

My “iBeacon Bible 3.0” will be available soon…!

URIbeacon miniIn September I’ll share version 3.0 of my “iBeacon Bible” – please stay tuned… Continue reading