What are NRF 2015 …hottest topics?
I got my hands on NRF 2015 program and grouped conference-sessions by significant topics.
I then ranked the resulting groups to understand what’s currently hot for Retailers; what came out is listed in the following table (with some additional comments, just my 2-cent…).
Finally, the following Keynote session (sponsored by Deloitte) caught my attention:
“Recent research from Deloitte indicates that today, digital technologies influence 50 percent or $1.5 trillion of in-store sales. Despite these statistics, a noticeable divide exists that separates shoppers’ digital needs and expectations from the experiences retailers are actually able to provide. Bridging this gap requires a broad strategy that looks beyond the rigid confines of “in-store” and “online” to embrace a much more integrated approach – an approach that places digital at the heart of the modern retail shopping experience.”
Andy Cavallini – firstname.lastname@example.org